The first phase of the Skaugum brand relaunch has been successfully completed, resulting in a quadrupling of sales in the first 3 months. Strømme Throndsen Design developed a new visual identity for Skaugum Cutlery. The new design concept introduces the worlds of Pure White, Urban Black, Passion Red, and Nature Kebony, attracting a new audience to Skaugum and leading to an immediate increase in demand for their classic cutlery.
Skaugum Cutlery was launched in 1946 and its simple, stylish and functional design is highly valued by quality conscious Norwegians.